Apple shares fall on softer than expected singles day sales in china

By Colin Laidley, published Nov.24, 2023

  • Apple shares fell about 1% Friday after lower than expected iPhone sales during China’s Singles’ Day.
  • Singles’ Day is one of the largest annual online shopping events in the world.
  • iPhone sales during the event fell 4% compared to last year, while rivals Huawei and Xiaomi saw sales increase 66% and 28%, respectively.